Nolboo BudaeJjigae
Brand Story
Korea’s popular BudaeJjigae
]Around the 1950s, the US Army was stationed in Korea due to the outbreak of the Korean War and a part of the major food suppliers (sausages and hams) consumed in the US Army began to be traded throughout the Korean communities. The current style of Budae Jjigae stew was created by the combination of Korean traditional sauces such as Gochujang (red chili sauce) and those American sausages. Budaejjigae was named after combination of Budae (meaning ‘military camp’) and jjigae (meaning ‘stew’).
Nolboo Budae Jjigae is one of Korea’s most popular entrees which is being sold nationwide at a rate of one order per every second. It contains various ingredients such as sausages, ham, ramen(noodle) and rice cake in a spicy soup, guaranteeing delicious taste and heartiness. In addition, Nolboo’s Budae Jjigae Always sticks to the basics and traditions. The ham used for Budae Jjigae does not contain any preservatives, artificial ingredients and coloring in order to ensure healthy food.
Currently, Nolboo Budae Jjigae has become an iconic part of Korean cuisine that has grown in popularity among young Koreans in their 20s and 30s. It also introduces a modern form of fusion Budae Jjigae made of various additional ingredients such as cheese and tomatoes. Nolboo Budae Jjigae, which pursues variety while sticking to tradition and basics as a leader in the food industry, is also advancing into Asia and the global market in order to appeal to the palate of global diners.
menu
Nolboo Ham, free of three harm additives! Bone soup!
BudaeJjigae, grilled food, and additional delicious ingredients—Nolboo’s BudaeJjigae’s menu truly has eye-catching and mouth-watering appeal.
